For over five years, I have collaborated with Lixikan’s fan community on design projects ranging from posters and headers to event banners. In 2025, I was invited to take on the full visual branding for his birthday concert, which was attended by over 500 fans. This project was my transition from one-off promotional assets to a cohesive, full-stack identity system — spanning stage visuals, merchandise, digital campaigns, and environmental graphics — ensuring a unified and memorable experience for fans.